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DORSAL ESTABLISHED IN 1999 HAS LEAD SURF INDUSTRY INNOVATION FOR NEARLY TWO DECADES.

Mark King -

                                                                                                                                     
IN LATE 1999 MARK KING APPROACHED LOCAL SURFERS FROM THE SOUTHERN BEACHES OF CALIFORNIA WITH AN IDEA; PERFORMANCE SURFBOARD FINS THAT OUT PERFORM THE REST DUE TO THE USE OF SUPERIOR MATERIALS AND DESIGNS. AFTER DISCUSSING THIS WITH THE NEARBY DEWEY WEBER SURF SHOP IT WAS APPARENT THAT THE NEED WAS GREAT AND DORSAL WAS BORN.

SUPERIOR PERFORMING FINS WOULD MAKE RIDING EASIER, ALLOW SURFERS TO CHANGE THEIR FIN SETUP TO SUIT VARYING CONDITIONS, AND MORE IMPORTANTLY, GIVE THEM THE OPPORTUNITY TO CHANGE THE PERFORMANCE OF THEIR SURFBOARD SIMPLY BY USING A DIFFERENT FIN TEMPLATE AND/OR MATERIAL.

DORSAL WAS INTRODUCED TO THE DOMESTIC MARKET IN EARLY 2000 AND LATER THE EUROPEAN AND AUSTRALIAN MARKETS IN 2001 AND RELEASED GLOBALLY IN 2004. THE FIRST DORSAL FIN WAS PATENTED SHORTLY AFTER THE GLOBAL RELEASE AND IT QUICKLY BECAME THE WORLD STANDARD FOR REMOVABLE LONGBOARD FINS. TO THIS DAY DORSAL IS THE STRONGEST, MOST SUCCESSFUL, AND ALSO THE MOST WIDELY USED LONGBOARD FIN SYSTEM IN THE WORLD.

IN 2010 THE VENTRAL PRO SERIES WAS RELEASED, THIS NEW LINE BOASTS A SUPERIOR TEMPLATE TO THE INDUSTRY STANDARD WHILE IMPROVING ON THE TRADITIONAL WEIGHT AND STRENGTH OF THE PRODUCT SUPPLIED BY THE MARKET TO DATE.

SINCE ITS GLOBAL RELEASE IN 2012, COUNTLESS EVENTS HAVE BEEN WON RIDING DORSAL. THE SUCCESS OF DORSAL IS A TESTAMENT TO ITS ADVANTAGES OVER OTHER FIN SYSTEMS, THIS INCLUDES TRADITIONAL FIXED FINS AS WELL.

  • SURFERS CAN CHANGE FIN TEMPLATES OR MATERIALS TO SUIT THE SURF CONDITIONS, DIFFERENT BOARDS, WEIGHT AND THEIR SURFING ABILITY.
  • SURFERS CAN REMOVE THEIR FINS, ENABLING BOARDS TO BE PACKED FLAT FOR TRAVEL AND SHIPPING.
  • DORSAL HAS A COMPREHENSIVE RANGE OF FINS AVAILABLE IN THE WIDEST NUMBER OF LOCATIONS ON AND OFFLINE.
  • DORSAL'S FINS ARE DESIGNED TO BREAK AT THE TABS OR BASE BEFORE DAMAGING THE BOARD OR SURFER IN MOST IMPACT SITUATIONS. 

SINCE THE FIRST PLUG DESIGN DORSAL HAS IMPROVED THE STRENGTH AND THE PERFORMANCE OF THE FIN BOX SYSTEM THROUGH EXTENSIVE RESEARCH & DEVELOPMENT OF NEW MATERIALS. ALTHOUGH THE MAIN PRINCIPALS OF THE I-PATTERN AND THE IN-LINE SCREW SYSTEM REMAIN THE STRENGTH OF THE SYSTEM, THE PRODUCT DEVELOPMENT TEAM AT DORSAL CONTINUES TO REFINE THE BOX DESIGN.

SIMILARLY THE FINS HAVE COME A LONG WAY FROM THE ORIGINAL BLACK COMPOSITE FINS. DORSAL NOW OFFER AN EXTENSIVE RAGE OF FINS IN A VARIETY OF DIFFERENT MATERIALS, TEMPLATES & FOILS TO CATER FOR ANY SURFER AND ANY KIND OF SURFBOARD.

TODAY DORSAL HAS OPERATIONS IN SEVERAL CONTINENTS, WITH EXPANDING GLOBAL DISTRIBUTION NETWORKS STRATEGICALLY POSITIONED TO ENSURE THE PRODUCTS ARE AVAILABLE ALL OVER THE WORLD. DORSAL HAS STAFF MEMBERS LOCATED IN SIX MAJOR OFFICES INCLUDING AUSTRALIA, FRANCE, JAPAN, HAWAII, CALIFORNIA AND FLORIDA. DORSAL CONTINUES TO BE DEDICATED TO THE DESIGN, MANUFACTURING AND MARKETING OF INNOVATIVE AND QUALITY SURFING HARDWARE AND SURF PRODUCTS.

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